Everything you need to know about Google's March 2025 Core update (without tears)

SEO LaboratorySEO Laboratory
clock 2025/09/22
pen Kastytis
Everything you need to know about Google's March 2025 Core update

✅ Period: 13-27 March

  • Impact: global, for all countries and languages
  • Objective: iškelti „tikrai naudingą“ turinį
  • Not a punishment: but if your website traffic dropped, you felt like you were being punished

🧨 What happened:

  • The update was softer than in March or December 2024, but not everyone got away
  • Some sites have lost up to 90% traffic
  • Peak fluctuations: 15-17 and 26 March
  • "Fake" volatility: 19-20 March (due to HTML changes)

💡 What to do if your website is "hijacked":

  • Don't panic and don't delete content in a panic
  • Panagrinėk „Google Search Console“ – kurie raktažodžiai krito?
  • Emphasise quality, not quantity. Really useful content still wins over empty texts
  • Atsistatymas gali užtrukti ne dienas, o mėnesius – kartais net iki kito Core atnaujinimo

🔎 Final conclusion: If Google has decided that your website doesn't value visitor time, they won't hide it. There are 2 ways for you: fix it or forget it.

Kastytis
SEO Expert / Growth Strategist
14+ years of experience. I have worked with banks, commerce, SaaS and gaming industries. I have built up and sold a private network of video game websites. Technical SEO, content and link strategy and data-driven growth.
LocationVilnius, Lithuania

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